In Ethiopia, the consumer market is a traditional one, crowded by thousands of retail kiosks with a handful of hyper and supermarkets. Our marketing services are designed to benefit global or local companies looking to win consumers’ hearts and minds, retail shelf spaces and greater visibility for brands. We will work with you to achieve desired results across all market channels.
How do you know that your brands and products are winning across channels? Do people prefer your brand to competitors? Our research team will help by running retail audits, house to house surveys and focus group discussions.